Google Now Counts Site Speed As A Ranking Factor
If you haven’t already heard, Google is now counting site speed as a ranking factor for websites. There are two primary ways Google now measures speed: how a page responds to Googlebot and the load time which is measured by the Google Toolbar. If you want to find out how fast your site is loading, go to Google Webmaster tools and click on the “labs” section to see a page speed report. Google will tell you how fast your site is loading and offer ways to improve. But remember, don’t sacrifice quality for fast loading times. Content is still King and unless you site is painfully slow, you most likely won’t be heavily affected by this ranking change.